Online Motorbike Spares Business

Attention motorbike enthusiasts, we proudly offer for sale this profitable e-commerce platform that specialises in the supply of spare parts for classic motorbikes (think Triumph, BSA, Norton.)
Asking Price: $165,000

About the opportunity

It operates from home in a double garage and a spare bedroom serves as the office. The business was started in 2016 and has experienced phenomenal acceptance and growth.

2022 financial year sales were $789,000 with 2023 projected to come in at around $1 million. An owner operator will earn (PEBITDA) around $200,000 as per the 2022 financials and 2023 is projected to grow by around 20%.

So why sell? The owners would like to retire and enjoy some classic bike touring themselves. In fact, we believe that this business will appeal to anyone who has an interest in motorcycles, particularly classic British bikes, and wants to operate their own business.  It could also be of interest to a motorcycle restorer, motorcycle workshop or spare parts business as an add-on. It currently stocks around 5,400 genuine and reproduction parts for classic British motorcycles and boasts a database of approx. 4,700 customers.  This includes some professional motorcycle restorers and an increasing number of motorcycle shops.

The customer base is Australia wide with some overseas as well, predominately from New Zealand and North America.

Despite the already impressive growth, there is scope to further grow the business by:

  • adding products that are already in high demand and can be easily sourced
  • intensifying simple marketing strategies such as Search Engine Optimisation,

Online advertising, eg Google, Facebook, Multi-channel online marketing, eg E-bay, Amazon and How-to videos

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